EXECUTIVE CREATIVE DIRECTOR BUILDING BRANDS & DIGITAL EXPERIENCES
Caley brings 16 years of experience working with founders and executive teams to build brands, shape digital products, and lead creative teams from early ideas through launch.
AREAS OF FOCUS
Building and Scaling Brands That Perform
Developing brand identities, digital experiences, and scalable design systems that connect creative vision with business goals.
Leading Creative and Cross-Functional Teams
Building culture, developing talent, and leading multidisciplinary teams through ambiguity, complexity, and change.
Driving Organizational Creative Strategy
Defining creative vision, building product roadmaps, and establishing the teams and processes needed to turn business goals into actionable plans.
EXPERIENCE
Agencies
Red Antler ✴ Big Spaceship ✴ Verbal + Visual ✴ Hyperakt ✴ Tank Design ✴ VSA Partners ✴ FakeLove
Brands
Activision ✴ ALDO ✴ Allbirds ✴ Andie ✴ Aurate ✴ Bank of America ✴ BarkBox ✴ Birchbox ✴ Blue Mercury ✴ Cadence ✴ Chanel ✴ Chief ✴ Citizens Bank ✴ Clare ✴ Coterie ✴ Dove ✴ Elix ✴ Faherty ✴ FedEx ✴ Google ✴ Halfdays ✴ Hiro Diapers ✴ Influence Media Partners ✴ JetBlue ✴ Jonathan Adler ✴ Kin Euphorics ✴ MAC Cosmetics ✴ Margaux ✴ Michael Stars ✴ MINI ✴ Natural Cycles ✴ Otherland ✴ Puma ✴ Ralph Lauren ✴ Red Antler ✴ Revelry ✴ Rolex ✴ Rue La La ✴ SK-II ✴ The Row ✴ Togethxr (Sue Bird and Megan Rapinoe) ✴ Warby Parker
Education
Massachusetts College of Art & Design, BFA, Graphic Design
Awards and Press
GDUSA Magazine ✴ Apartment Therapy ✴ The Business of Fashion ✴ Nasdaq ✴ Shopify ✴ Create Cultivate ✴ Featured by Rebecca Minkoff ✴ Storetasker ✴ GDUSA Online ✴ Awwwards ✴ AIGA ✴ Gowanus Arts
