CALEY ADAMS

With over 15 years of experience spanning brand, digital, print, and packaging design, Caley has shaped some of the world’s most renowned brands, including Chanel, The Row, Rolex, Warby Parker, Birchbox, Ralph Lauren, and MAC Cosmetics.

After a decade of working with large-scale brands, she shifted her focus to early-stage companies, helping them navigate the complexities of brand development from pre-launch to post-launch. In 2017, she founded her NYC-based design studio, Wildes District. Over the next six years, Wildes District played a key role in launching and scaling iconic startups, including Kin Euphorics, Andie Swim, Coterie Diapers, Chief, Aurate, Margaux, Cadence, Elix Healing, and more.

Today, Caley serves as a Creative Director, Consultant, & Advisor, partnering with brands, agencies, and VC firms to launch and scale businesses and design infrastructures. Leveraging her extensive industry network, she excels at bringing together top talent to support her clients. Her expertise lies at the intersection of digital and brand strategy, particularly within the luxury, e-commerce, and wellness sectors.

Outside of work, Caley angel invests in women-led startups, creates art in her studio, attends concerts, and enjoys skateboarding with her 4-year-old son. 🤙